A New Canvas for an IoT World
Bringing a consumer Internet of Things ( IoT ) product to market is a multi-faceted effort with strategic thinking and value chains stretched out -not just to distributors and part suppliers, but with cloud partners and security maintenance concerns as well. The IoT platform requires a slightly shifted mindset - one needed realize new value for consumers and new revenue streams.
So we created a simple paper tool to help capture your initial consumer IoT product / system conceptualization. - Matt Orley with Big Paper Strategy
The Consumer IoT Value and Connections Canvas is a high level introduction and ideation/brainstorming/innovation tool to those interested in investigating the realm of the Internet of Things in the consumer space. This canvas is not meant to be a complete business model canvas for distribution and marketing, nor is it a technical document outlining security protocols and choices in wireless bandwidth - but a real executive tool to understand and layout a value proposition, while realizing facets that directly affect such a program.
The Consumer IoT Value and Connections Canvas
The Consumer IoT Value and Connections Canvas as an Innovation Tool
Brainstorming Sessions, Ideation, and Innovation work cannot always without a framework. This canvas was created to guide a group through the components of an Consumer IoT system and value proposition. To use this canvas, redraw it at a larger scale, print out on tabloid size prints, or printed wide-format on 48" paper (most print shops can help you).
This organizational tool ensures that
- Everyone is on the same page
- All areas are visible
- A holistic viewpoint is taken
- User centric design is not lost
If you don't have time to print it big, freehand the design and grab a marker.
The IoT Value and Connections Canvas in Use
Need some innovation drawing help?
If you need assistance in facilitating ideation, innovation, or running a brainstorming session with your company, contact us and find out more about facilitation and graphic recording services.
Exemplary Content and Box Descriptions
A Canvas is one thing, a real example is another. Big Paper Strategy has an example of a real-life application -this is not a rehash of 'the Facebook business case for IoT', or 'Amazon Echo Sales', but a new concept, complete with all of the unknowns and incomplete components that a canvas user may realize.
The field explanations below utilize the example of a portable air quality monitor fleet, intended for bicycles and scooters to monitor urban air quality.