A conference sketch artist takes notes for attendees so they can enjoy a conference program, and magnifies the power of your event.
You, dear event designer, work hard to develop your program. From the speakers you cultivate, the keynotes you hire, and the engaging workshops that you hope will ignite passion in your attendees, there’s a large amount of content that hits your guests like water from a fire hose. Attendees know it’s essential to capture the valuable knowledge shared during your event.
However, keeping up with note-taking can be a lot of work.
This is where a conference sketch artist steps in, offering a unique and innovative solution to alleviate the burden of taking notes.
What is a Conference Sketch Artist?
A conference sketch artist is a skilled professional who attends conferences and visualizes the key concepts, ideas, and discussions in real-time. Instead of traditional note-taking, they use their artistic talents to create captivating and dynamic sketches and distilled language that captures the essence of each session. Here at Big Paper Strategy, we draw on large paper boards at the front of a room- making it clear that note-taking is taking place.
The Benefits of Hiring a Conference Sketch Artist
Enhanced Engagement and Comprehension
By having a conference sketch artist present (also known as a Live Illustrator), attendees can fully immerse themselves in presentations without the constant need to jot down notes. This heightened level of engagement allows them to focus on listening, understanding, and actively participating in the conference experience.
A Dose of Entertainment Value
Your content program may not always captivate all of your crowd. Speakers can slow down, and slide decks can numb the mind if not done well. Adding a conference sketch artist to your mix adds an additional element to capture the eyeballs of your audience AWAY from their glowing phones. Movement in the room, and thoughts of ‘what will he draw next?’ help fill the minds of your attendees.
Memorable and Impactful Visuals
Visuals have a powerful impact on memory retention. The sketches created by the artist serve as meaningful visual cues that trigger recall long after the conference has ended. Attendees can revisit photos of illustrations to reinforce their understanding of the topics discussed and recall the key takeaways with ease.
Big Paper Strategy’s illustration services are completely work-for-hire, and we encourage attendees (and speakers) to take photos of each completed work. These large images are gathered together over the course of your event to help tell your conference story- up to 100 sqft per day.
Enhanced Communication and Sharing creates FOMO
Photos of illustrations created by your conference sketch artist can be easily shared among attendees and colleagues on social media. Sharing these illustrations on media platforms can generate interest and buzz about the conference, potentially attracting more attendees in the future. Include your event hashtag on every board, providing a great reminder to your attendees of how to tag!
Adding Future Conference Value
As a conference sketch artist, I often have repeat clients. I’ll get feedback from event planners that includes feedback from THEIR attendees. “My Boss asked me what I learned at the conference, so I took out my phone, scrolled through my camera roll, and zoomed in on the photos I took of the conference sketch artists’s notes, it was like total recall”.
A Conference Sketch Artist Makes All the Difference
The value of a conference sketch artist cannot be overstated. By providing attendees with a visually captivating and memorable representation of the conference content, artists like myself play a crucial role in enhancing engagement, comprehension, and communication. The relief from traditional note-taking allows participants to fully immerse themselves in the conference experience, making it a valuable addition to any conference program.